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Dr. Thomas Romo III
August 8, 2025
Donald Moriarty
August 10, 2025

Matthew Caiola

Vice President

Matt serves as CEO of 5W Public Relations, a leading communications firm in New York. Under Matt's leadership, 5WPR has been named one of Inc. Magazine's Best Workplaces, a Top 50 Global PR Agency by PRovoke Media, a top three NYC PR agency by O'Dwyer’s, and has been awarded multiple American Business Awards, including a Stevie Award for PR Agency of the Year. Matt has been honored by industry organizations including the American Business Association and PRDaily for his leadership and communications skills.

At 5WPR, Matt leads teams that are responsible for the reputation of some of the most sophisticated companies and visible public figures in the world, along with emerging brands and technologies that are making history. Under his leadership, the company has launched and built new brands and technologies, enabled legacy organizations to cement their leadership in changing times, managed complex crisis matters and reputational issues for leading organizations, and driven campaigns for B2B and B2C companies across the digital landscape.

Amid impressive professional growth, Matt has been a dedicated Board Member of LBFF since 2023 and currently serves as Vice President of the Board.

Other Board Members

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Dr. Thomas Romo III

President, Founder & Medical Director

Dr. Thomas Romo III, MD, FACS, is a Double Board-Certified facial plastic surgeon with over thirty years of experience in reconstructive surgery. As the Director of Facial Plastic and Reconstructive Surgery at both Lenox Hill Hospital and Manhattan Eye, Ear, and Throat Hospital (MEETH) in New York City, Dr. Romo has built a reputation as one of the top facial plastic surgeons in the world. He has published widely on various topics within the field of reconstructive surgery and frequently speaks at national and international conferences.

Early in his career, Dr. Romo attended annual mission trips to Russia, Central, and South America to perform life-changing facial reconstructive surgery on children lacking access to healthcare. While driven by the impact of this work, he grew frustrated by the limited services he could offer patients and the lack of opportunity for follow-up care. In response, Dr. Romo embarked on a mission to address these limitations and provide facial reconstructive surgery and complete, comprehensive care for children in need.

In 2003, Dr. Romo established the Little Baby Face Foundation to address these limitations and provide complete, comprehensive care to children in need.

Thank you, Dr. Romo!

Matthew Caiola

Vice President

Matt serves as CEO of 5W Public Relations, a leading communications firm in New York. Under Matt's leadership, 5WPR has been named one of Inc. Magazine's Best Workplaces, a Top 50 Global PR Agency by PRovoke Media, a top three NYC PR agency by O'Dwyer’s, and has been awarded multiple American Business Awards, including a Stevie Award for PR Agency of the Year. Matt has been honored by industry organizations including the American Business Association and PRDaily for his leadership and communications skills.

At 5WPR, Matt leads teams that are responsible for the reputation of some of the most sophisticated companies and visible public figures in the world, along with emerging brands and technologies that are making history. Under his leadership, the company has launched and built new brands and technologies, enabled legacy organizations to cement their leadership in changing times, managed complex crisis matters and reputational issues for leading organizations, and driven campaigns for B2B and B2C companies across the digital landscape.

Amid impressive professional growth, Matt has been a dedicated Board Member of LBFF since 2023 and currently serves as Vice President of the Board.

Helen Robinson

Director

Helen Robinson has been a dedicated member of the Little Baby Face Foundation Board since its inception. She brings extensive experience from her career in public service and administration.

Since 1986, Helen has been a key supporter of President Bill Clinton’s initiatives, beginning with her work in Arkansas state government and continuing through his presidency and philanthropic endeavors. Before embarking on her public service career, Helen was a military spouse and worked for many years in the medical field. She then served on the White House staff in the Oval Office Operations and Personal Correspondence Department. As the Director of Administration at the Clinton Foundation, she has been instrumental in setting up and managing operations, especially during its early days in Harlem.

Helen’s passion for public service and making a positive impact aligns perfectly with LBFF’s mission to transform the lives of children with facial birth defects. Her administrative expertise, dedication, and exceptional ability to connect people and resources are invaluable to the LBFF Board of Directors.